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Google's AI can now recognize what's in your videos
10 March 2017, 12:49 | Candice Butler
Google's AI can now recognize what's in your videos
"Artificial intelligence is playing an increasingly essential role in the enterprise, however, more and more businesses find themselves struggling to keep up", said Google Cloud's AI and Machine Learning division chief scientist Fei-Fei Li in the announcement.
The new Video Intelligence API is meant for developers to build applications that can automatically detect objects from a video. According to Li, such search and identification of video have been a challenge for developers, with most of the image recognition and tagging capabilities being available for still images, though there has been limited video search that involved manual tagging of images.
The new API is now in a private beta and will also be offered to Google's partners such as Cantemo, which will use the API to connect its video management software to the Google Cloud Machine Learning platform.
Technology giant Googlehas announced the acquisition of Kaggle, a start-up that hosts a number of data scientists, for an undisclosed amount at the Cloud Next 2017 conference.
VentureBeat noted that Google's biggest cloud competitors, Amazon Web Services (AWS) and Microsoft Azure, do not now offer this type of API, though similar technologies exist for both image and speech recognition.
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Google executives once again took to the stage Wednesday to say the Internet search and advertising company is 100% committed to providing cloud computing services to business customers. He went on to point out that the Snapchat used the Google Cloud Platform which helped improve its performance which resulted in the successful IPO of the company.
His argument was that it doesn't make sense for other companies to build their own data facilities when they can just rely on Google's cloud services.
As first reported by iTnews sister site CRN earlier this week, Google is now recruiting for a head of Google cloud A/NZ, a head of APAC SMB partner operations, as well as several cloud solution architects. "We will move from mobile first to an AI first world" wrote Google's CEO Sundar Pichai on a past year letter to shareholders, according to CNET.
It also gives Google a compelling way to sell its cloud services to its existing advertising customers. "Vision API has been under steady development".
Buying Kaggle could also boost Google's recruiting efforts, giving it access to a large pool of scientists.
"Google Cloud partners are essential to our commitment to help enterprises innovate faster, scale smarter and stay secure", said Bertrand Yansouni, vice president of global partner sales and strategic alliances and Google Cloud, in a blog post ahead of Google Cloud's Next conference.
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